Junkanoo Beat

Advertise on Junkanoo Beat

If you're looking to make an impression on the world's Junkanoo elite, you've come to the right place. Junkanoobeat.com is the daily destination and virtual debate hall for some of the most inquisitive and influential Junkanoo fans on the net.

Junkanoo Beat: Exploring the Future of Bahamian Entertainment

Junkanoo Beat is an online news source that covers new, alternative, and emerging entertainment events in The Bahamas. It is the only major Junkanoo site on the Net that focuses on Junkanoo Culture and Bahamian Entertainment without focusing on or advocating for one particular Junkanoo group or event promoter, and that balanced coverage has won Junkanoo Beat a large and loyal following. Our readership consists of many elite members of the Junkanoo world and Bahamian entertainment; those who intently follow the trends in Junkanoo and the Bahamian night-life that lie over the horizon.

Junkanoo Beat was launched in 2001, and has seen particular growth since it altered its format and brought on new staff in August 2003. Junkanoo Beat is updated weekly and we syndicate our content (news, interviews, features, editorials etc.) to other entertainment web sites in The Bahamas and around the world. Other popular entertainment sites like TheNewBreed.tv regularly link into Junkanoo Beat articles.

The Internet Elite

In short, our readers are the technical gurus of the Junkanoo groups that they work for, or are The Bahamas' future Junkanoo gurus (20% of our readers classify themselves as students). Junkanoo Beat readers come from the world's top academic institutions and The Bahamas' best Junkanoo Groups. Our readers are smart, inquisitive, and influential in their organization. They're the people that other people come to when they want the latest gossip on which group will be using what theme in the next parade. It is important to mention that about 70% (including those from outside The Bahamas) of our readers are members of a Junkanoo Group.

Ad Sizes

Junkanoo Beat offers a variety of ad sizes, some with different rates, and in some cases displayed on different kinds of pages. Junkanoo Beat supports IAB standard ad sizes and standard image/rich media formats.

Our primary ad format is the industry's most used size, 468x60 pixels. This ad shows on all pages of Junkanoo Beat, in a very prominent position, right next to the Junkanoo Beat logo. File size should not exceed 15 KB

The 120x600 "skyscraper" size is the biggest size we offer. This ad shows on the left hand sidebar, on all long pages, such as the front page and on article view pages. File size should not exceed 20 KB. We also offer 120x300 and 120x500 sized ads in the same space. Contact us for details.

The stamp size 88x31 ad is like a button, but it can be animated. This ad is to be displayed in a row of stamp sized ads across the bottom of all pages. The 88x31 ad is offered at a flat rate for the whole month. File size should not exceed 3 KB.

There are opportunities for unconventional ads and promotions, such as text ads and "advertorials" (an editorial written by an executive at a company that wants to promote its upcoming event, labeled as such).

Ad Pricing

Please contact [insert here] for information on pricing. We can accomodate big budgets with large volumes, and small budgets, if the advertiser is willing to make small concessions.

What Kind of Ads We Accept

We accept most formats of banner ad, including, GIF, GIF89 (animated), HTML / JavaScript (DHTML), I-Frames (Floating Frames, DHTML), and Flash / Shockwave. We do not accept ads that automatically play music, those with extreme animation, and ads that intrude on the reader's experience. We run a limited number of pop-up ads.

Geotargeting

Junkanoo Beat has significant traffic from outside The Bahamas, particularly in The U.S. (about 60%). We have many advertisers that target their ads at West-Indians living abroad. Please contact us to ask about special rates for geographically-targeted ads.

Terms and Insertion Order

Please download the Junkanoo Beat insertion order and contract terms here (MS Word) or here (PDF). To place an order, download, fill out, and sign the insertion order. Email or fax the signed order to Junkanoo Beat, following the instructions on the document.

Include a link to the banner ad creative (we prefer that you create* and host* your own ad, as it allows you to change the ad mid-campaign* and allows for easy logging to verify adviews). Then specify the link URL* for the campaign. You are encouraged to use a 3rd party ad server if you wish to use advanced tracking, geotargeting, or other types of targeting. Most first-time advertisers must pay for their initial ad run up-front. Payment may be mailed with a completed insertion order, or contact us to make other arrangements. Payment terms may be extended for subsequent campaigns.

Contact Information

You can e-mail the head of the advertising team for more info about setting up a campaign with us. For more technical information regarding ad formats and sizes, hosting and ad creative, contact the Junkanoo Beat Webmaster.